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BEND LIGHT WITH REFRACTION PHOTOGRAPHY

What’s the next piece to add to your photography arsenal? A couple of glass pieces! Using external glass refraction is relatively new in the world of photography, but it is gaining traction amongst more adventurous enthusiasts. We love all the new photography techniques that help keep the craft fresh, so here’s a guide to get you started. HOW DOES IT WORK As light passes through the glass, the light is refracted and separated, resulting in a range of optical effects cast onto your image. While the principle is simple, the actual application of the effect involves a lot of guesswork. The size and shape of the glass, the angle and intensity of lighting, the distance between camera and subject, and many other factors make the results impossible to predict in the field. If you’re new to photographing through glasses, be prepared for a little trial and error. Photographed with Nikon D5100 AF-S VR Micro-NIKKOR 105mm f/2.8G IF-ED at 105mm ISO 105, f/8, 1/200s GET THE PARTY STARTED Bring along everything you would normally carry on a photoshoot on top of the glasses: your camera, lenses, some batteries, and memory cards for backup. A piece of microfiber cloth is a must […]
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Nikon unveils NIKKOR Z DX 16-50mm f/3.5-6.3 VR and NIKKOR Z DX 50-250mm f/4.5-6.3 VR to capture everyday moments that inspire

Packed in a portable package, these high-performance and versatile lenses offer extraordinary optical performance for photos and videos JOHANNESBURG, SOUTH AFRICA – Nikon in South Africa, is pleased to announce the release of two new lenses to complement its recently launched next-generation mirrorless camera, the Z 50. Fashioned to capture eye-catching moments, the NIKKOR Z DX 16-50mm f/3.5-6.3 VR and NIKKOR Z DX 50-250mm f/4.5-6.3 VR are high-performance zoom lenses perfect for expressive individuals who enjoy creating on the go. These compact and versatile lenses offer ground-breaking optical performance and uncompromised image quality. “We are excited to introduce the NIKKOR Z DX 16-50mm f/3.5-6.3 VR and NIKKOR Z DX 50-250mm f/4.5-6.3 VR to complement our newly launched Z 50 camera, designed for creators to share their perspective of the world be it in stills or videos. These lenses are perfect for everyday moments, street, travel or adventure, and delivers extraordinary optical performance, unmatchable imaging quality in a portable package. These lenses will delight photography and videography enthusiasts, enabling them to easily express themselves.” said Grant Norton, CEO of Premium Brand Distributors for Nikon in South Africa. The lenses are equipped with a powerful stepping motor (STM) along with autofocus (AF) […]
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Nikon unveils its top-notch NIKKOR Z 58mm f/0.95 S Noct

The new sophisticated Noct lens is a stellar design of form and function with outstanding point-image reproduction, elaborate rendering, and exquisite bokeh JOHANNESBURG, SOUTH AFRICA – Setting new benchmarks, Nikon in South Africa, is pleased to introduce its addition to the S-Line range, the NIKKOR Z 58mm f/0.95 S Noct. This Noct lens offers the highest rendering performance in NIKKOR lenses to produce meticulous point-image reproduction, impeccable high-resolving power, crisp details, and beautiful bokeh, all of which allow users to enjoy shooting at a maximum aperture of f/0.95. This lens inherits the finest design and high precision feel of the renowned Noct lenses from Nikon. Featuring exceptional optical performance that embodies Nikon’s wealth of optical expertise and complementing the Z mount’s large inner diameter of 55mm and short flange distance of 16mm, the lens brings out the beauty of portraits and the brightness of the stars in astrophotography. Exceptionally sharp resolution and clear rendering is realised even at the maximum aperture of f/0.95. “The state-of-the-art NIKKOR Z 58mm f/0.95 S Noct delivers ground-breaking optical performance along with superior functionality that is designed to exceed expectations with the Z mount. A testament to delivering ultimate optical performance thanks to the largest […]
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THE CREATOR’S COMPANION: NIKON’S NEW Z 50 MIRRORLESS CAMERA

Compact, agile, high-performance mirrorless camera with superb intuitive operability that allows creators to easily express and share their artistic vision online instantly JOHANNESBURG, SOUTH AFRICA, 10th October 2019 – Bringing together performance, agility and high functionality, Nikon Singapore Pte. Ltd. is pleased to announce the launch of its new Z series’ mirrorless camera, the Z 50. From spontaneous selfies to edgy street photography to inspiring beauty and lifestyle experiences, the Z 50 easily captures these visual contents for instant sharing online. Designed to capture your creative vision using ground-breaking technology, the Z 50 is suitable for users who are inherently artistic and like to express their creativity anytime, anywhere. This high functionality ergonomic camera’s 3.2” touch-screen monitor allows users to bring their imagination to life in the blink of an eye thanks to its superior operability and efficient interface characteristics. “The Z 50 is a compact, high-performance camera which inherits the quality, durability and ergonomics of the Z 7 and Z 6 but in a more agile form, making it perfect for content creators on the go. Engineered with built-in Bluetooth and Wi-Fi, and advanced image and video-making options, the camera’s lightweight yet durable body makes it a preferred choice […]
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SEE THE BIG PICTURE WITH NIKON’S NEW NIKKOR Z 24MM F/1.8 S FOR SUPERIOR WIDE-ANGLE PHOTOGRAPHY

The ultra wide-angle prime lens delivers remarkable optical performance and rendering at any shooting distance JOHANNESBURG, SOUTH AFRICA – For passionate photographers seeking to step up their game, Nikon in South Africa is pleased to announce the launch of its new S-Line lens, the NIKKOR Z 24mm f/1.8 S for the Nikon Z series. Perfect for beautifully capturing an extensive spectrum of wide-angle scenes from indoor photography, landscapes to nightscapes, in both stills and movies. Empowered by the industry’s largest mount, the new Z-mount system, NIKKOR Z 24mm f/1.8 S is an S-Line high-performance lens that delivers superior optical performance and rendering at any shooting distance. The fast 24mm wide-angle prime lens with nine diaphragm blades are ideal for both wide-field photography and videography. Despite being an ultra wide-angle lens, the NIKKOR Z 24mm f/1.8 S offers effective distortion correction and edge-to-edge sharpness, where images with minimal distortion even at the periphery can be captured when shooting architecture or a starry sky. The NIKKOR Z 24mm f/1.8 S lens is the perfect fit for users who: •    Prefer high image quality wide-angle shots that a prime lens can offer •    Fancy capturing wide-angle scenes using a fast, wide-angle lens with superb […]
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NIKON IS DEVELOPING THE D6 DSLR CAMERA AND THE AF-S NIKKOR 120-300MM F/2.8E FL ED SR VR TELEPHOTO ZOOM LENS

Expand photographic possibilities and capture every moment JOHANNESBURG, SOUTH AFRICA – Nikon in South Africa is pleased to announce the development of the Nikon D6 professional digital SLR camera and the AF-S NIKKOR 120-300mm f/2.8E FL ED SR VR telephoto zoom lens compatible with the Nikon FX-format. Nikon released the D1 digital SLR camera in 1999, making 2019 the 20th anniversary of the single-digit D series. Nikon’s flagship single-digit D-series cameras have continued to evolve with some of the industry’s most advanced technologies and imaging know-how cultivated over Nikon’s long history in camera development, and responded to the strict demands of professional photographers with the ultimate in performance, even in the most severe conditions. With the D6, Nikon is currently developing its most advanced digital SLR to date. This year also marks the 60th anniversary of the Nikon F mount adopted for the D series. The new AF-S NIKKOR 120-300mm f/2.8E FL ED SR VR that Nikon is also developing will provide professional photographers in fields such as sports photography with even greater support. Nikon is striving to expand possibilities for imaging expression and leading the way in imaging culture with both digital SLR and mirrorless camera systems, and a rich […]
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