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Nikon D850 Pro Photographers set to showcase Nikon D850’s unrivalled versatile imaging capabilities

Johannesburg, South Africa – 7 September 2017 – The Nikon D850 Pro Photographers, featuring 32 talented photographers across Asia Pacific, Middle East and Africa who will front the campaign for Nikon’s latest FX-format DSLR, the D850, has been launched by Nikon Singapore Pte Ltd today. “We are pleased to be partners with these 32 accomplished photographers across the Asia Pacific and Middle East & Africa region. Their extensive experience in the industry coupled with the local influence they will each bring to their series of content, will truly showcase the best of the D850 to the wide range of audiences within the photography community,” says Hiroki Yamaoka, General Manager of International Business Division Imaging Group, Nikon Singapore Pte Ltd. The Nikon D850 Pro Photographers will explore the D850’s promise of unrivalled versatility as the new camera touts a combination of high speed and high resolution capabilities and seamless switching between first-class photos and 4K videos. Four experienced photographers from each of the eight local Nikon offices or subsidiaries in the region, namely Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand and Middle East & Africa, will represent the genres of wedding, nature, commercial and sports photography that the new camera […]
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NASA orders 53 unmodified Nikon D5 cameras

In keeping with the long heritage Nikon has with NASA, we are proud to announce that Nikon continues its contributing course into the discoveries of space exploration and innovation. Johannesburg, South Africa – 25 August 2017 – Nikon in South Africa is pleased to announce that the National Aeronautics and Space Administration (NASA) has placed an order for 53 Nikon D5 digital SLR cameras. NASA plans to use the cameras at the astronaut training facilities on Earth, and for recording intra- and extra-vehicular activities at the International Space Station (ISS). NASA has ordered 53 standard Nikon D5 cameras with no special hardware modifications. Just as it was with the D3S DSLR cameras delivered to NASA in 2009, these D5 cameras will be the same models available to consumers, confirming the incredible reliability of Nikon products, as well as their ability to withstand even the harshest of environments. Highlights of Nikon’s history with NASA 1971 The Nikon Photomic FTN* (NASA specifications) and NIKKOR lens were used on Apollo 15. 1980 The “Small Camera”, based on the Nikon F3 film SLR camera and equipped with a motor drive, and the F3 “Big Camera”, which utilized long film, were delivered to NASA. The […]
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New Nikon D850 opens up a world of limitless creative imaging possibilities

The latest FX-format camera by Nikon promises unrivalled versatility by combining high speed and high resolution capabilities in one superior imaging tool that switches seamlessly between first-class photos and 4K videos Johannesburg, South Africa – 24th August 2017 – Professional photographers and serious hobbyists alike will be able to expand their photographic expressions with the latest release of the D850 announced by Nikon in South Africa today. A highly anticipated successor to the widely popular FX-format D810 released in 2014, the latest addition to Nikon’s FX-format DSLR range is engineered with advanced features that deliver versatility and uncompromised performance across stills and video shooting, geared towards the growing segment of hybrid photographers in wedding photography, and also of those in the genres of nature, events, and fashion. “Technology has transformed content creation today – and Nikon’s innovation in evolving our imaging technologies and product range, combined with our heritage of skills and knowledge, has allowed us to offer the photography community more options with stronger performance and superior quality that we are trusted for,” says Grant Norton, Head of Sales and Marketing for Nikon in South Africa. “The D850 offers impressive capabilities with a powerful synthesis of high resolution and […]
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Most common mistakes new professional photographers make

Here are the top 3 most common mistakes new professional photographers make. 1. Images that aren’t sharp Ensure you are always controlling your sharpness. The main causes for lack of sharpness include poor focus, subject movement, camera shake and noise. To avoid camera shake, hold your camera well or use a tripod. Ensure that you are using the correct shutterspeed, aperture and ISO. ISO also has a direct impact on the noisiness of your images. The quality of your lenses could also have an impact on the sharpness of your images. Lastly, ensure that your equipment is clean. Dirty lenses en image sensors can produce noticable blotches in your end images. 2. Poor composition Composition is everything, especially now that there are so many digital photographers and ‘experts’ showcasing their photos on social media platforms such as Facebook and Instagram. Good composition helps to create compelling photographs. Every image needs strong underlying compositional order so that it grabs the eye. Some composition guidelines to keep in mind are the rule of thirds, balancing elements, leading lines, symmetry & patterns, viewpoint (ie. bird’s eye views, close up, eye level etc.), background, depth, framing & cropping. But it’s always important to experiment with […]
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Nikon D7500 receives EISA Prosumer DSLR Camera 2017-2018 in EISA Award

Johannesburg, 17 August 2017 – Nikon in South Africa is pleased to announce that the latest Nikon DX-format DSLR, the D7500, is the proud recipient of the EISA Prosumer DSLR Camera 2017-2018 award presented by the European Imaging and Sound Association (EISA). The D7500 is equipped with the same EXPEED 5 image-processing engine and DX-format CMOS sensor as Nikon’s flagship DX-format digital SLR camera, the D500, to enable superior image quality with minimal noise throughout its entire ISO 100–51200 range of standard sensitivities. The similar superior image quality and high-speed performance available with the D500 is packed into a slim and lightweight body, making the D7500 popular with a wide range of users, from the beginners to the experienced, although it is a mid-level model. Summary of EISA comments on the D7500’s selection as the recipient of the EISA Prosumer DSLR Camera 2017-2018 award The D7500 is an advanced DSLR camera that packs much of the innovation of the acclaimed D500 into a lightweight, robust and more affordable body. Using the same 20.9 million pixel image sensor, processor and wide ISO range as the D500, the D7500 is a capable and versatile tool in the hands of a passionate photographer. With a burst […]
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Women’s Month Instagram Take Over

In celebration of Women’s Month, Nikon in South Africa would like to give 3 woman photographers the opportunity to each take over our Instagram for a whole day – every Wednesday in August! If you would like to be one of the 3 woman photographers, tag us on Instagram and use the following hashtags: #NikonLady #SeeTheLight How to enter Just post your favourite pics using these hashtags #NikonLady #SeeTheLight and you might be featured You can enter as many times as you like from 2 – 29 August 2017 The Instagram take over dates are 16, 23 & 30 August 2017.  
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Competition: Win a Nikon D750 and experience full frame

To celebrate Nikon’s 100th anniversary, Nikon in South Africa is giving away a Nikon D750 full frame DSLR to one lucky photographer! Prize: The most creative “Happy 100th Anniversary” message will win a Nikon D750 DSLR body.   Competition Period: The competition will commence on Monday, 24 July 2017 and will close on Friday, 4 August 2017 at 12h00 midday (“the competition period”). The winner will be announced on 7 August 2017 on the Nikon South Africa Facebook page. How to Enter: To enter this competition the entrants must: LIKE the Nikon South Africa Facebook page Post your creative “Happy 100th Anniversary” message on the Nikon South Africa Facebook page with these hashtags – #Nikon100 #SeeTheLight All entrants MUST also subscribe to the Nikon Newsletter (click here to subscribe). Terms & Conditions: Entrants must follow ALL the steps mentioned above to qualify for the prize. The prizes and/or any parts thereof, are non-transferrable and cannot be deferred or exchanged for cash or equivalent; The organisers’ decision regarding any matter concerning the competition and/or arising out of these terms and conditions, including the determination of the winner, is final and no correspondence will be entered into. The organizers or their agents will not be held responsible for any disputes arising from […]
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New AF-P NIKKOR 70-300mm f/4.5-5.6E ED VR: Optical brilliance and telephoto agility

Johannesburg, South Africa – Ready to gratify the telephoto photography experience is the new AF-P NIKKOR 70-300mm f/4.5-5.6E ED VR announced by Nikon in South Africa on 11 July 2017. An approximately 4.3x telephoto zoom lens that covers a broad range of focal lengths, up to 300mm when used with an FX-format camera, the new lens is also designed with a stepping motor to provide fast, quiet, and smooth autofocus (AF) drive. “We are pleased to introduce the AF-P NIKKOR 70-300mm f/4.5-5.6E ED VR to our users, extending yet another expedient lens to their photography kit as they go out into the wilderness for nature’s beauty, capture action in a fast-paced sport, or simply to roam the lands for a picturesque landscape. Refined NIKKOR technology and optics have also made this lens lightweight and portable, while still being durable in its form,” said Grant Norton, Head of Sales and Marketing, Nikon in South Africa.   From intense sport competitions to outdoor zip lining and even white water rafting, the latest NIKKOR telephoto lens is equipped with a Vibration Reduction (VR) function that provides a level of compensation equivalent to a 4.5-stop1 increase in shutter speed. In addition, the SPORT mode […]
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“FROM GANG TO STAR” EXHIBITION – STORIES OF TRANSFORMATION

Woodstock, Cape Town – 30 June 2017 – Gangstar Enterprises, in partnership with Nikon in South Africa, is proud to be presenting a photo exhibition showcasing the visual stories of men that were once part of the dark world of gangsterism in Cape Town, but now symbolise hope in their communities. The “From Gang to Star” photo exhibition will be featured at The Field Office in Salisbury Street, Woodstock, from 30 June – 30 July 2017, after which the artwork will be featured in various other exhibition spaces across South Africa. The exhibition is an initiative of The Message Trust South Africa, an organisation that works alongside juveniles in prison guiding them through character development, spiritual growth and the training of business skills. As a result, these young people are provided with business and employment opportunities once they are released. The Message is focused on offering a holistic solution which also includes school life skill programmes, mentoring youth in the arts, as well as community outreaches into some of the neediest areas in Cape Town. At the heart of Nikon, Nikon photographic equipment has a 100 year heritage of providing a platform for capturing memories and sharing people’s stories through […]
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5 Steps to taking great Photographs of Cityscapes

When we think of landscape photos, our mind often takes us to images of rolling hills, green fields and tranquil vistas. However, there is great beauty to be found in built-up landscapes too – the key is knowing how to capture these man-made scenes in an interesting way that is pleasing to the eye. Follow these top tips for creating cityscape images with impact…. Take in the view before raising your camera When scouting for a photo opportunity, always look around before looking through the camera, see what you can find and explore the area before you shoot. Sometimes when looking through our viewfinder we miss what is going on around us. Make sure nothing is missed. Play around with colour Cityscapes can have striking variations of colour with glass and metal surfaces reflecting light. Find white balance in your camera’s shooting menu and experiment with different settings. Nikon cameras have in-built settings such as sunlight and shady. Don’t think that you have to use the correct white balance for every situation. Try using the wrong white balance. One example of this is to use incandescent white balance with metal surfaces. This gives the subject a blue colour and can […]
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